The live streaming agency will provide best practice services and strategy to help advertisers optimize their Facebook live events and experiences
Rik van der Kooi of Microsoft Advertising to Serve as Vice Chair
New Company Focused on Digital Media Solutions
RhythmOne is pleased to announce that the tender offer to acquire the shares of common stock of YuMe has successfully closed.
The post RhythmOne PLC Successfully Completes Exchange Offer to Acquire YuMe, Inc., Announces Directorate Changes and Q3 Trading Update appeared first on Onlinevideo.net - Online Video Marketing Strategies, News, and Tips.
Videos under one minute of how-tos, educational or informative content, as well as product demos were top ranked with survey respondents, 50 percent of whom increased their digital video consumption in 2017
The post Wibbitz Releases Video For Business: Content Consumption Trends; New Study Reveals Preferred Business Video Types appeared first on Onlinevideo.net - Online Video Marketing Strategies, News, and Tips.
38% growth in ad spend on Facebook provides strong platform for changes to its news feed that will treat publisher posts differently
The post 54% increase in ad spend cements migration from reliance on organic/viral sharing to paid/sponsored advertising appeared first on Onlinevideo.net - Online Video Marketing Strategies, News, and Tips.
makes videos highly engaging, relevant and data-rich
Powered by Inscape’s viewing intelligence from millions of smart TVs, Lotame’s aiTV product suite brings advanced audience targeting and more to advertisers and networks
The post Lotame and Inscape Announce Partnership to Elevate Ad-Buying, Targeting, and Measurement Across Television and Digital appeared first on Onlinevideo.net - Online Video Marketing Strategies, News, and Tips.
Offers Deeper Audience Insights and Cross-Platform Video Reach Analysis for More Precise Measurement
OmniVirt converts Banner Ads into AR Ads for the launch of Pitch Perfect 3